Grocery, Economy | Kiwis take over prices: big discounts on best-selling books

(The newspaper onlineOn Monday morning, Kiwi stores opened with major price cuts on many best-selling books, and Kiwi says the price cuts will continue throughout February.

Here are some discounts:

Grandiosa Pizza: from 59.90 to 29.90
Synnøve yellow cheese: from 113.00 to 89.00 per kilogram
Wheat flour 2 kg: from 25.10 to 19.90
First price for minced meat: from 54.90 to 44.00

– Unusual offers

There are more than 60 items on the markdown menu.

-This is a slightly out of the ordinary show. They don't have such offers every Monday, so to speak, blogger Rune “Gjerrigknarken” Nicolaisen tells Nettavisen.

He closely monitors price developments in stores and notes many good purchases.

Kiwi has reduced prices on these items:

purpose	Introductory price	New price	Price reduction in Korean krone.	Price reduction by %
Grandiosa pizza 575 grams, ground	59.90	29.90	– 30.00	−50%
Servelate Joe & Mager 100g Guild	17.90	11.40	– 6.50	-36%
In the morning, go to vanilla yogurt without a container, 190 grams	14.90	9.90	– 5.00	-34%
Go yogurt in the morning without april and vanilla 19	14.90	9.90	– 5.00	-34%
Original Tomato Soup 91g Toro	18.90	13.20	– 5.70	-30%
Tomato soup with pasta 119 g toro	23.90	16.70	– 7.20	-30%
Corn and Cheese Cakes Gluten Free 25g	13.90	9.90	– 4.00	-29%
Skyr mini strawberry 90 grams bag	12.90	9.90	– 3.00	-23%
Sky Mini Berries 90g Bag S	12.90	9.90	– 3.00	-23%
Skyer mini banana 90g bag	12.90	9.90	– 3.00	-23%
Skyer Mini Fruit and Berries Bag 90 Grams S	12.90	9.90	– 3.00	-23%
Apple juice 1.5 liters El Dorado	25.90	19.90	– 6.00	-23%
Hausmann Economical Crack Bread 520 Grams Wasa	25.90	19.90	– 6.00	-23%
Orange juice 1.5 liters Eldorado	25.90	19.90	– 6.00	-23%
Pineapple chunks 3x227g del monte	44.90	34.90	– 10.00	-22%
Crushed jalapeno cheese 175 grams Kafli	27.90	21.90	– 6.00	-22%
Original GULOST sight train CA1KG	113.00	89.00	– 24.00	-21%
Small plate with bacon 2X90G people	37.90	29.90	– 8.00	-21%
Wheat flour 2 kg Miller detergent	25.10	19.90	– 5.20	-21%
Forest berries 400 grams dorado	31,40	24.90	– 6.50	-21%
Pizza Base XXL Whole Grain 550 Grams El Dorado	19.90	15.80	– 4.10	-21%
Liverbusti 100g Staporet	11.70	9.30	– 2.40	-21%
Skinless meat sausage 450 grams Gild	43.90	34.90	– 9.00	-21%
Joe & Mager skinless sausage meat 450 grams Gild	43.90	34.90	– 9.00	-21%
Teal Light White 6 Hours 30 Pieces Unique	26.90	21.40	– 5.50	-20%
Milo laundry detergent 595 ml	56.40	44.90	– 11.50	-20%
Milo Laundry Wash Fragrance Free 595 ml	56.40	44.90	– 11.50	-20%
Low Cheesy Chicken 175 Grams Kafli Tube	26.10	20.80	– 5.30	-20%
Raspberry juice without sugar 0.9 liters	59.70	47.60	– 12.10	-20%
Light milk 1% lactose free 1 liter	26,20	20.90	– 5.30	-20%
Go in the morning with yogurt with berries without 125 grams	11.90	9.50	– 2.40	-20%
Cervelate 110g Guild	15.90	12.70	– 3.20	-20%
Low-fat milk 1% 1.75 liters	33.30	26.60	– 6.70	-20%
Light cream 18% lactose free 300 grams	22.90	18.30	– 4.60	-20%
Milk thistle 1 liter s	24.90	19.90	– 5.00	-20%
Caviar tube mills 185g	24.90	19.90	– 5.00	-20%
Rare Cheese Ham 175g Kafli Tube	26.90	21.50	– 5.40	-20%
Alpro soy drink with calcium 1 liter	28.90	23.10	– 5.80	-20%
Comfort Fresh Tech 500 ml	29.90	23.90	– 6.00	-20%
Oat drink 1.5% fat, 1 liter of oats	29.90	23.90	– 6.00	-20%
Delicious Italian salad 320 grams	30.90	24.70	– 6.20	-20%
Stranda Pork 135 Grams Stranda	67.80	54.20	– 13.60	-20%
Blueberries 400 grams first price	34,40	27.50	– 6.90	-20%
Peanut butter 350 grams, ground	34.90	27.90	– 7.00	-20%
Eldorado sunflower oil 1 liter	36,40	29.10	– 7.30	-20%
Unique 50 Piece White Dinner Service	36.90	29.50	– 7.40	-20%
Favorite salami 150 grams Gild	42.40	33.90	– 8.50	-20%
Softer softer 500g	43.90	35.10	– 8.80	-20%
Medium gluten free tortilla 6 pieces 216g OEP	43.90	35.10	– 8.80	-20%
Gluten Free Light Blend Flour 375g Toro	44.90	35.90	– 9.00	-20%
Smoked trout fillets 100 grams	44.90	35.90	– 9.00	-20%
Wall cap 420g	46.40	37.10	– 9.30	-20%
Strawberry jam 800 grams lemon	49.90	39.90	– 10.00	-20%
Berries 400 grams Eldorado	52.90	42.30	– 10.60	-20%
Sky Mini 6PK. Strawberry and vanilla bag 90 grams	59.90	47.90	– 12.00	-20%
Salmon fillet cut into 400 grams fishmanin	69.90	55.90	– 14.00	-20%
Heart Shaped Fish Cakes 960 Grams The Fishman	73.40	58.70	– 14.70	-20%
Soft tortilla 25 cm, 6 pieces, 370 grams El Dorado	17.50	14.00	– 3.50	-20%
Vanilla sauce 1 liter Eldorado	36.50	29,20	– 7.30	-20%
Chicken thigh fillet 600 grams of your favorite chicken	99.00	79.20	– 19.80	-20%
Shrimp salad 320 grams	44.50	35.60	– 8.90	-20%
Synovi Revit 400 grams	41.10	32.90	– 8.20	-20%
Grilled chicken thighs 1.4 kg first price	116.00	92.90	– 23.10	-20%
Deflated meat dough 400 grams first price	54.90	44.00	– 10.90	-20%

The new advertising price applies from 1/22 to 2/29.

The price given is the lowest price in the last 30 days 15/1.

– It can be empty

Kiwi has reduced the prices of several best-selling books.

-I think some of the best you can buy here are Grandiosa, wheat flour and top grade ground beef. These are the goods that many of us buy, says Nicolaysen.

– Grandiosa's price is so low that it will probably be empty from time to time. He adds that the offer runs throughout February, so they will be stocking up again.

Only Pizza Grandiosa also has Rema 1000 at the same discounted price. But the Rema price only has a campaign this week, while the Kiwi price is valid until February. When Nettavisen visited the Rema 1000 store in central Trondheim on Monday morning, they did not have time to remove the old price sticker, but the digital price sticker showed 29.90.

On Monday morning, Extra was still selling Grandiosa at 59.90, but at 9:30 Nettavisen confirmed that Extra had also reduced the price of Grandiosa.

Both Rema 1000 and Extra have several price cuts in their special offers this week. But there is a price reduction on a smaller number of items and this week only. Kiwi price cuts apply until February.

That's why New Zealanders are taking action

Rune “Gjerrigknarken” Nicolaisen believes there are several reasons why Kiwi is putting out this price action now.

– Kiwi appears to be making a similar move to what Extra did a few weeks ago. But I think there's a better range of products that Kiwi is lowering prices on, says Nicolaisen.

He believes there may also be another reason why Kiwi is cutting prices now.

– It may also be a response to the fact that the Kiwi has lost several price tests. We can read this in Nettavisen at the latest on the weekend. He says it's clear New Zealanders have to do something.

The New Zealanders deny they are responding to the losses

In Nettavisen's January price test, Kiwi came in last place behind Extra and Rema 1000. Also in Nettavisen's November price test, Kiwi came in last place. Additionally, Kiwi came last in VG's Christmas food swap.

Nettavisen asked Kiwi if the price cuts are now a response to the chain losing several price tests.

– no. We do this because we want to thank our customers for trusting and shopping with us. No one has won more VG food fairs than Kiwi in the last five years, and last year we won three out of four VG food fairs, says communications consultant Nora Helgesen.

– No later than February 1 last year, Kiwi chose the only chain that did not raise prices. We have held all prices for over 10 weeks, and have continued to raise prices throughout the year. In doing so, we have truly shown that Kiwis are the price pushers. This has given us more and more satisfied customers,” she says.

February 1 last year surprised New Zealanders when they left prices unchanged, while everyone expected prices to rise. Rema 1000 and Extra raised prices, but reduced them again the next day.

– As an extra thank you to customers, we've reduced prices by 20 percent or more, on a wide range of bestsellers, through February 29, says Helgesen.

Some price cuts are surprising

Gjerrigknarken believes that choosing discounted goods has a specific profile.

– It may seem as if they have chosen products that suit families with children well. Among other things, they have reduced liver paste and skimmed milk, he says.

Some of the price cuts are quite surprising.

-I also noticed that there are lactose-free and gluten-free products on the menu. “I think this is appreciated because they are almost never offered,” he says.

“Gjerrigknarken” is particularly notable for its display of goods with a good shelf life.

– I usually buy wheat flour once a year. Then I buy on offer before Christmas. Four packages Four packages of 2 kilos. Then I have wheat flour for a whole year.